A clean energy company wanted to bring in more customers and website traffic to their business.
Display Site Retargeting
This two month, $300k+ campaign leveraged eight different types of digital advertising with the goal to provide a return on investment based on the lifetime value of new customers. Each strategy served a unique purpose and was designed to reach a large number of the target audience through multi-tactic, multi-channel measures. We aimed to get users to notice our client and ACT NOW!
Within the first 15 days of launch, our client experienced a 72% increase in total website traffic. Over the lifetime of the campaign, there was a 192% total increase in website traffic!
Upon this campaign's completion, our client gained 3,600 new paying customers through their online portal. The graph below showcases even more data.