01
PROBLEM
A clean energy company wanted to bring in more customers and website traffic to their business.
02
SERVICES UTILIZED
Geofencing
Addressable Geofence
Display Site Retargeting
Display Search
Over-the-Top Television
Video Preroll
Youtube
Audio
03
SOLUTION
This two month, $300k+ campaign leveraged eight different types of digital advertising with the goal to provide a return on investment based on the lifetime value of new customers. Each strategy served a unique purpose and was designed to reach a large number of the target audience through multi-tactic, multi-channel measures. We aimed to get users to notice our client and ACT NOW!
04
RESULTS
Within the first 15 days of launch, our client experienced a 72% increase in total website traffic. Over the lifetime of the campaign, there was a 192% total increase in website traffic!
Upon this campaign's completion, our client gained 3,600 new paying customers through their online portal. The graph below showcases even more data.
CASE STUDY
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Ethic Advertising L.L.C.
1 Forestwood Dr, Suite 100
Pittsburgh, PA 15237
Phone: 412-224-2100